The truth about Leads and Prospects, CLICK TO PLAY!
On this episode, Ernest Lim and I uncovered the truth about leads and prospects.
The vast majority of the time within the internet marketing industry the number one reason for most people for being in this business is to MAKE MORE MONEY.
With this focus in mind people tend to go out to the market place and scout around for the best product that suit them so that they can sell.
Some of their reasons are “I am looking for an easy product to sell”, “…a non expensive product to sell”, “…a product that I am passionate about”, “…an expensive product to sell for higher commissions” etc. Once the got the product they go out and start generating leads looking for a sale, however, with this kind of thinking in mind, most people’s focuses are only on themselves.
Through the whole process I described above, what do you think are the chances of people with these mindsets make a lot of money?
And they WON’T.
Their FOCUS is in the WRONG PLACE.
When your focus is only on just “Making Money” you’re only focusing on your own outcomes, instead, you want to focus on your customer’s outcome.
By focusing on just making money, you will only view an email as an email instead of viewing this email as a person and person with a need that you can serve.
By viewing every email as a person you realise that this person also gave you permission to email them straight to their inbox – for this your should feel honoured!
They have RESPECTED you enough to give you consent to “TEACH THEM”, and they have also told you “I have allowed you to be a leader and my teacher”.. how do you feel about it now? knowing that this is what a person is saying/thinking when they submit their email to you.
Really Cool huh?
In the video above, Ernest and I dug deep into the psychology of the marketer and the Customers and what you could do better to improve your marketing and male more sales.
Scroll right back above and watch the video and tell me one biggest take away you got in the comments below.